Tinder Users Can “Swipe Right” to Become Organ Donors in UK
The dating app that can find your perfect match — can now find the perfect organ donor for people awaiting transplants.
Tinder is working with the UK’s National Health Service to let its users become organ donors by “swiping right” — the same action that lets a user “like” a profile on the dating site.
British celebrities, including actress Gemma Oaten (pictured above), got involved by creating Tinder profiles to promote the campaign.
Users who swipe right on those profiles will get a message saying: “If only it was that easy for those in need of a life-saving organ to find a match.”
http://www.goodnewsnetwork.org/tinder-users-can-swipe-right-to-become-organ-donors-in-uk/