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In the Business of Change
An increasing number of social entrepreneurs have come to realize that moving from ideation to success often requires going beyond the usual, the traditional, the expected. They need to shake things up, turn ideas upside down and infuse their solutions to challenges with a creative twist, new technology and/or a bold rethink....For social entrepreneurs it's more than being disruptive for the sake of competitive advantage. It's about finding new ways to tackle social and environmental challenges because the old ways are simply not working or not scaling at a pace that makes long-term change feasible. It's about looking for new, creative answers to old, seemingly unchangeable problems. http://www.dailygood.org/story/2054/in-the-business-of-change-elisa-birnbaum/